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Online Casino News - October, 2009

Online Gaming Industry to Get Fresh Advertising Via Lyceum


  Seed Newsvine

by Mira Patel, News Staff Writer

November 15, 2009

Leading online gaming public relations and events service for the online gambling industry at large, Lyceum Media, has announced the company is venturing into more "creative" realms with the help of advertising consultants, Wholemeal Brains. Still providing their highly popular press release publication service and events planning for the online gaming sector, Lyceum will be expanding services to include all mediums of advertising outlets for their clients.

With the help of Wholemeal Brains, Lyceum hopes to deliver fresh and inventive approaches for advertising and media exposure across a multitude of mediums. There's no doubt that Wholemeal Brains will certainly help to deliver on this front. The renowned creative advertising consultants have helped launch highly successful advertising campaigns for the likes of BBC, Disney, Coke, Adidas, Sony and MTV.

Lyceum Media's Melissa Ross expressed her "thrill" that Wholemeal Brains has jumped on board to help Lyceum deliver a more comprehensive advertising package for the online gambling industry. Indeed, it is true that Lyceum has long been an industry leader in iGaming PR, yet considering the relative newness of the industry itself, Lyceum admits a more comprehensive advertising/marketing package is needed to help distinguish clients from a growing cadre of intense competition.

Wholemeal Brains', Ben Stafford, echoed these sentiments in, fittingly enough, a Lyceum Media press release, stating that Wholemeal Brains is "delighted to be working with Lyceum Media, and that the company looks forward to offering the "out-of-the-box creative thinking" that Wholemeal Brains has come to be known for - ultimately cultivating a fresh, new direction for online casino branding and gaming advertising.



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