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PokerStars German TV Advertisement Banned for Showing Poker in a Casino as Dangerous

8 November 2010 by admin

Have you ever been stabbed with a wine glass stem when sitting at the poker table in a brick and mortar casino? Or what about a ninja star to the forehead? Or perhaps a knife across your throat?

No? Well, those are just come of the things that the Norwegian PokerStars professional player, Johnny Lodden dishes out and then receives in turn in a ninety second German PokerStars TV advertisement. The ninja star to another player’s forehead and a slashed throat to another before receiving a wine glass stem in his forehead are some of the reasons the German TV advertisement was banned.

On top of the ninja star, knifing and wine glass stem, other players poison each other, shoot each other and set each other on fire before one player sends up a smoke flair to signal a helicopter who swoops in and takes out everyone using a machine gun.

The message the PokerStars is trying to convey is that if you play poker in an online casino you will not be at risk at experiencing any of the aforementioned methods of dying. They would like potential patrons to believe that playing on PokerStars is the only way to safely experience one of the most popular casino games.

But I beg to differ. Never once in any of my trips to a brick and mortar casino have I ever had someone try to poison me or slash my throat or smash a wine glass stem into my forehead. On the whole I have never felt at risk for harm when playing poker in a casino. But then I have never played in a German casino so perhaps that is the angle that PokerStars was going for. Maybe they know something I do not about German casinos.

But somehow I doubt that.

And while the advertisement has been banned from German TV, it is still getting plenty of views…on sites such as YouTube. In a way I almost think PokerStars made their commercial super violent in hopes that it would get banned. There is no better way to ensure that your commercial will get viewed than by telling people, no, they cannot see it; people will then seek it out and discuss it—which can actually make the advertisement more successful than if it had not been banned.

And there is your lesson, German TV.

So if exposure was what PokerStars wanted for their little TV advertisement and for themselves, then they have succeeded in doing so. But I do doubt that anyone would actually be at risk of being set on fire or machine-gunned down when playing poker in a brick and mortar casino.

Online poker does provide some safety that cannot be found in brick and mortar casinos. For one thing, thanks to the computerized game, cheating cannot happen. Your chips cannot be stolen from on the table. Your account is protected and your deposits made on secure pages.

I think that PokerStars succeeded in getting the exposure that they wanted. But I do not think they portrayed poker in a brick and mortar casino accurately in their attempt to show how safe online poker can be.

3 Responses to “PokerStars German TV Advertisement Banned for Showing Poker in a Casino as Dangerous”

  1. Befair’s “Middle Man” Ad Banned by ASA | Online Casino Suite Blog says:

    […] and according to the ASA, the commercial implied that there are no commissions at Betfair. The ad was then banned and cannot be rebroadcast in its current […]

  2. Cynthia says:

    I agree, that ad was on the extreme side.

  3. danielle jacobs says:

    a not so good advertisement. Even though they prefer to gamble online, they should not show such immoral ads like that one.