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November 2, 2009 - Oh God! Your are NOT going to believe what I just read. Yet again, maybe you will. First, let me just say that for anyone unfamiliar with this blog, you should know that one of Sweetie's (yours truly) major pet peeves are when bonehead webmasters write up articles about online casinos strictly for search engine optimization purposes, and yet provide no useful content whatsoever.

Case in point is this op-ed article I just read. In it, the author (I won't say which website, sparing them the embarrassment and free web traffic) optimistically predicts that the swine flu outbreak in North America will increase activity at online casinos. They go into a couple of tortuous paragraphs attempting to rationalize why the swine flu will encourage land-based casino gamblers to stay indoors and get their betting fix on at online casinos instead, while those people who are boarding themselves away indoors, yet never having gambled online, will likely look form some entertainment to consume the hours of boredom staring out the window watching swine flu victims stagger by on the sidewalk.

It's just not right, right? First off, it makes online casinos look like blood thirsty, unethical slime bags. And while lots of them are indeed that, the best online casinos in business are not. Sure, they like taking your money - and that's gambling. But to celebrate the fact that the swine flu will increase business is just straight up wrong. Granted, the author of this particular article expressed hope that the swine flu would pass without anyone being "harmed", yet it cannot overshadow the expressed celebration of increased business because of the swine flu.

Now, maybe sometimes gambling portal webmasters think they are writing interesting and unique content, putting a spin on things to try and drum up some keyword optimized content for their websites. But the reality of the situation is that they end up doing more damage than good for the online gambling industry. C'mon people. There is so much going on in the online gambling world, you don't have to look far at all for news articles.

Of course, if you're only promoting a handful of online casinos, you can only say so much. In that case, don't try make every article a "slick" attempt to advertise for your affiliated online casinos while trying to optimize your website. It simply does not work. In fact, it turns people off. They are smarter than that. You are doing the online gambling industry an injustice if you propagate this type of nonsensical content. Report the facts and the industry will get the regulation and accreditation it needs to thrive in an increasingly government controlled world.

Originally published: November, 2009 | Categories: Gambling